Negotiation and Production Setup for EU Startup with Turkish Manufacturer
Negotiation and Production Setup for EU Startup with Turkish Manufacturer
Client
Early-stage European startup in hardware tools
Challenge
They had a working prototype and a market-ready idea — but couldn’t find a factory that would take them seriously without large volumes. After months of cold emails and sample delays, the team was stuck. Turkish manufacturers showed interest, but communication was tough, and no one trusted each other.
What we did
We flew in. Not literally, but almost.
Identified 3 manufacturers open to flexible MOQs (minimum order quantities)
Jumped into negotiations to clarify technical drawings and expectations
Aligned on packaging and CE marking from the beginning
Introduced a third-party inspector to control quality batch-by-batch
We also helped the startup set up a basic post-production process: who inspects, how samples are approved, what happens in case of defects.
Result
First small run (600 units) produced and shipped in under 5 weeks. The startup launched a pilot sale in Germany, with positive customer feedback. Manufacturer is now a trusted partner for future scaling.
Deal volume for the first order, with room to grow:
€17,500